Rupashree · Since 1919

Made in Kolkata,
by hand.

Hand-made 22K gold, hallmarked to the gram — and every making charge itemised on your invoice. Craft you can weigh, trust you can read.

  • BIS 916 hallmarked
  • Lifetime exchange
  • Itemised making charges
II. Shop by category

Where are you starting?

By occasion

Dressed for the moment.

Loved by Kolkata

The pieces that keep selling.

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They told me exactly what the gold was worth today, down to the gram. No one else does that so openly.
Asmita Dutta · Kolkata · 2026
Certified · IGI / GIA / SGL

The Diamond collection.

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By budget

Find your price, then the piece.

Jonaki by Rupashree — Lifestyle Jewellery

Our non-precious fashion line. Daily-wear designs, on-trend silhouettes, styled like gold — starting under ₹2,000.

Explore Jonaki
Archive · 1925 Rupashree heritage
III. The house

A house of bench work.

Rupashree stands on Rash Behari Avenue, run by one family across four generations — one showroom, one workshop, no franchises.

Every piece passes through the hands of karigars apprenticed at the bench beside their fathers. We still hand-stamp an ordinal plate number onto every invoice.

100%Hand-made 916BIS gold 0Branches
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IV. The Rupashree promise

Six things we always owe you.

Not a policy page buried in the footer — six promises we renew with every piece.

01

BIS 916 Hallmarked

Every gram of gold is stamped for 22K / 91.6% purity before it leaves the bench.

02

Certified diamonds

Every diamond carries an IGI, GIA or SGL certificate of authenticity.

03

Lifetime exchange

Bring back any Rupashree piece. We credit the gold at the full spot rate, any time.

04

Lifetime polish

Free polishing, cleaning and pearl re-stringing on any Rupashree piece. Forever.

05

Seven-day returns

An unworn piece can be returned within seven days. No questions asked.

06

Transparent charges

Gold, making, GST — itemised on every piece. The ledger is always open.

V. After you order

Three things we do after you click buy.

The counter rituals, productised. None of them cost you extra — it's how we've always done it on Rash Behari Avenue.

i.

Weighed on camera, twice.

Once before the BIS stamp, once before the piece leaves the bench. Both on a WhatsApp video you can replay.

ii.

Hand-delivered inside Kolkata.

An RJ employee in our uniform brings it to your door — not a courier. Across Kolkata, any pincode starting 700.

iii.

Lifetime exchange, full value.

Trade any Rupashree piece back at the full gold spot rate whenever you like — no time limit.

From Google

What Kolkata says.

4.7 · Based on 223 Google reviews
★★★★★

"I recently purchased a stunning crown choker from Rupashree and couldn't be happier. The design is absolutely amazing — intricate and eye-catching."

Asmita Dutta · Google review
★★★★★

"I love shopping here. Beautiful and affordable collection across price ranges. Very helpful staff."

Sindhura Dutta · Local Guide
★★★★★

"Recently bought a temple-motif pendant from their signature collection — really intricate. Outstanding craftsmanship and service."

Amrita Bhattacharya · Google review
Read all 223 reviews on Google →
At the counter

More than a shop.

Every Rupashree piece comes with the services we've always offered at our Rash Behari Avenue counter.

Lifetime Exchange

Full spot-rate value on any Rupashree piece, any time.

Free Cleaning

Complimentary polishing and cleaning on any Rupashree jewellery.

Repairs & Resizing

Expert restoration, resizing and re-stringing by our karigars.

Custom Designs

Bespoke pieces designed and hand-made to your specification.

VI. Visit

Come sit at the counter.

No appointment needed, but we'll keep a seat if you call ahead. Chai on the house. Trays on the counter, not behind glass.

128 Rashbehari Avenue Near Deshapriya Park, Kolkata — 700029

Hours Monday – Saturday · 11 am to 8 pm
Sunday · 1 pm to 8 pm